Although the region is well known to the French who love going there at any time of year, it also attracts people from all over the world. Who does not love its picturesque landscapes and villages, the blue waters of the Mediterranean Sea, and the local gastronomy made from fresh, high quality ingredients? The lavender fields are so loved that some designers choose to run their fashion shows there. With the singing of cicadas, time passes smoothly from the Italian border and Nice, Saint Tropez, Marseille, Aix en Provence to the Camargue. Inland, many villages offer festivals throughout the year, and culture is celebrated as much as life. It's the kind of place you talk about with a large smile on your face and return home with many fond memories.